Print & Direct Mail
A sales piece disguised as a flip book
Agrana, a global leader in customized fruit preparations for the dairy industry, needed a sales piece that showcased the intersection of trending ingredients with the tastes, values, and purchasing habits of a key demographic.
We created a flip book that presents the habits, choices, and tastes of the millennial generation in an easy-to-digest, visually appealing format.
This piece allowed Agrana to make a strong case to industry partners for catering to the needs of an important rising demographic.