Paid Search & Display Advertising
Digital & Social Marketing
Professional Services & B2B
Highly targeted paid search campaign for a law firm
In order to identify potential victims of investment fraud, we conduct highly-targeted, confidential paid search and display campaigns for ChapmanAlbin, a law firm focused on investor loss recovery. Cases arise quickly and without notice, and the need to reach potential victims as swiftly as possible is crucial. We are able to eliminate several traditional advertising mediums with longer setup times and instead utilize digital tactics, specifically Google Adwords.
Using Google Adwords, we are able to effectively serve ads to potential investment fraud victims when their need is most critical and easily pause campaigns as the cases lose traction.
Remaining highly targeted results in an inexpensive cost-per-click. The client is able to reach the desired audience and a high conversion rate with a relatively small overall investment.