Main areas of support:
- Strategy
- Website
- SEO
- Direct Mail
- Print Design
- Email Marketing
- Media Buying
- TV
- Outdoor
- Co-op Support
Alson Jewelers
Alson Jewelers is a family-owned fine jewelry store known for knowledgeable personal service and an outstanding selection of diamonds, designer jewelry, exquisite gifts, and Swiss timepieces.
Headquarters/Location:
Cleveland, Ohio
Market Served:
Northeast Ohio
Partners Since:
2001
We began working with Alson nearly two decades ago, and have helped the retailer grow and expand their footprint by supporting them with a full suite of marketing and advertising services.
Relationship Development:
In 2001, our engagement with Alson Jewelers was primarily focused on traditional media — specifically outdoor and print. Those in Cleveland may remember the infamous “We Have a Diamond for That” outdoor campaign that gained notoriety in the early years of our relationship! With the evolution of digital advertising and the increase in Alson’s offerings, our partnership has grown to provide a larger suite of services.
Traditional advertising remains a key component of our strategy, however it is now balanced with the management of their ecommerce website, email marketing campaigns, events, and SEO, all working together to deliver traffic to both the website and store.
“We first started working with Rosenberg Advertising in 2001 and continue to enjoy our relationship. From creating print ads and e-blasts, buying media, managing our co-op reimbursement, or even building an entirely new website, they do it all. On time and on budget. When friends or clients ask us who handles our advertising we are proud to say Rosenberg Advertising.”
– David Schreibman – Owner, Alson Jewelers
